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Launched in the United States in the 1950s, Play-Doh has remained a prime choice for building your child's imagination and helping develop their hand-to-eye co-ordination. This popular putty is pliable, re-usable, non-toxic and non-staining, ensuring hours of fun for your little ones. Toys R Us offer a wide variety of Play Doh toys including arts and crafts kids, and a great choice of Toys R Us exclusives.